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'Sports Illustrated' Is Sold Again, But Publishing Won't Shift To New Owner Yet

June 3, 2019 Robert Harrington

Sports Illustrated has been sold for the second time in less than two years. This time, however, the $110 million purchase by Authentic Brands Group places far more importance on the iconic magazine's reputation than the publication itself — pushing the name further into such ventures as gambling and live events. READ MORE

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rharrington@bullseye.consulting

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