The Entrepreneurial Balancing Act: Pricing, Customer Service and Go-To-Market Considerations

Corporations must navigate their ship one way or another toward continued success. Early-stage entrepreneurs need to decide if they are building a ship, an aircraft or a warehouse.

What kind of company are we building? Who is the ideal customer? What is the real pain point? What will our business model be? What geography will we tackle first, and will it be direct sales or via channels? How will the product look and feel? will it be a pure SaaS play or will it also include professional services? Will it be a vertical SaaS or horizontal Saas? READ MORE

Sales Goals In An Uncertain Economy: Mistakes Can Sabotage Profits

Uncertainty about the economic outlook makes setting sales goals unusually difficult and also illustrates some of the flaws of traditional approaches to the problem. The economy is likely to show good growth in 2021 as Covid-19 vaccinations increase, but the timing and extent of the economic recovery are far from certain. They depend on the current surge of the virus, the production and distribution of the vaccine (not an easy task), the effectiveness of the vaccine and social attitudes regarding vaccination and social distancing as the pandemic abates. READ MORE

This Is What Tech Hiring Could Be Like In 2021

While the number of open tech jobs took a hit in 2020 because of the COVID-19 pandemic, some labor economists and tech recruiters are expecting a surge in hiring in the field in 2021. 

The U.S. tech industry posted the third-largest decrease in job postings among all sectors, according to ZipRecruiter data, but the COVID-19 vaccine and savings accrued by individuals and companies because of remote work could lead to robust hiring demand next year. READ MORE

After embracing remote work in 2020, companies face conflicts making it permanent

Although the pandemic forced employees around the world to adopt makeshift remote work setups, a growing proportion of the workforce already spent at least part of their week working from home, while some businesses had embraced a “work-from-anywhere” philosophy from their inception. But much as virtual events rapidly gained traction in 2020, the pandemic accelerated a location-agnostic mindset across the corporate world, with tech behemoths like Facebook and Twitter announcing permanent remote working plans. READ MORE

Top work-from-home trends of 2020

After millions of Americans moved to work from the office to working remotely, working from home has undergone the largest test trial to date. Even though many employers are set to reopen offices in 2021, it has been proven that telework is plausible, and many companies will allow for a hybrid model of home and office work moving forward. The future of the workplace could be changed permanently, molded by trends of the grand remote work experiment amid the pandemic. READ MORE

How Close Are We—Really—to Building a Quantum Computer?

The race is on to build the world’s first meaningful quantum computer—one that can deliver the technology’s long-promised ability to help scientists do things like develop miraculous new materials, encrypt data with near-perfect security and accurately predict how Earth’s climate will change. Such a machine is likely more than a decade away, but IBM, Microsoft, Google, Intel and other tech heavyweights breathlessly tout each tiny, incremental step along the way. Most of these milestones involve packing ever more quantum bits, or qubits—the basic unit of information in a quantum computer—onto a processor chip. But the path to quantum computing involves far more than wrangling subatomic particles. READ MORE